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	<title>pozo.al</title>
	<link>https://pozo.al</link>
	<description>pozo.al</description>
	<pubDate>Mon, 18 Sep 2023 22:03:23 +0000</pubDate>
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		<title>Kopilott</title>
				
		<link>https://pozo.al/Kopilott</link>

		<pubDate>Mon, 18 Sep 2023 22:03:23 +0000</pubDate>

		<dc:creator>pozo.al</dc:creator>

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		<title>Sound Lounge 2016</title>
				
		<link>https://pozo.al/Sound-Lounge-2016</link>

		<pubDate>Wed, 05 Jun 2019 18:38:01 +0000</pubDate>

		<dc:creator>pozo.al</dc:creator>

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	Soundlounge was a unique event created to bring together professionals from the sound and advertising industries in Düsseldorf. We worked together with IT experts, to create a unique invitation that expressed the essence of this first-time event. On the surface the poster appears to be like any other, a simple sheet of paper, but hidden beneath are audio receptors linked to micro-rear projection technology. An algorithm analyses sound frequency and volume to create the perfect reaction to ambient noise, transforming it into graphical impulses that reveal a message.Additionally, we created a further execution for the opening of the Elbphilharmonie in Hamburg.In 2017 this piece was also exhibited in “advertisment: the art of communication” at the city museum of Düsseldorf.
	Soundlounge Poster 2016 &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; Agency:&#38;nbsp; BBDO / ProximityRole: &#38;nbsp; &#38;nbsp; &#38;nbsp; Art Direction / DesignerAward: &#38;nbsp; &#38;nbsp;The One Club for Creativity &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; Merits (2017)&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; 
Categories:&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; User Activation&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; Self-Promotion
Award: &#38;nbsp; &#38;nbsp;The Radio Advertising,&#38;nbsp;Germany (2017)Award:&#38;nbsp; &#38;nbsp; New York Festivals 2017 Finalist Award Winner &#38;nbsp; 




    

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		<title>Nico Tico</title>
				
		<link>https://pozo.al/Nico-Tico</link>

		<pubDate>Mon, 13 May 2019 17:21:23 +0000</pubDate>

		<dc:creator>pozo.al</dc:creator>

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Nowadays,
everyone wants to know exactly what goes into their food and therefore into
them (additives? Horses? Dolphins?!). But not many people ask the same question
about the beverages they drink. That’s probably why we have bartenders. Well
even though no one has so far asked Nico Tico decided to tell everyone anyway.
So we were tasked by this start-up brand to help promote their unique wine
cocktail offering with like-minded branding and comms.















	Nico Tico Re-branding &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;
Agency: BBDO / ProximityRole: Art Director / DesignerFeatured: Lürzer's Archive (2/2019)
Awards: Shortlist ADC 2019

https://www.nico-tico.de/



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		<title>Smart Needle</title>
				
		<link>https://pozo.al/Smart-Needle</link>

		<pubDate>Tue, 14 May 2019 18:16:58 +0000</pubDate>

		<dc:creator>pozo.al</dc:creator>

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With its tiny size and tiny turning circle, when you want to weave your way through a busy city, you can’t choose better than a smart. Our brief was to communicate this in a simple and charming way. So we took a simple metaphor to demonstrate this fact – threading a needle. Everybody knows how difficult this is to do – just like driving a big car through a busy city. But in a smart its easy, because a smart can thread its way through London, Berlin, Paris by fitting through the gaps other cars can’t.Smart Needle&#38;nbsp;&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; 
Agency: BBDO / Proximity
Role: Art Direction / Designer

Featured:&#38;nbsp;Lürzer's Archive (5/2017)
 &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; &#38;nbsp;AdForum (8/2017)






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&#38;nbsp; &#38;nbsp; 

Optional Poster Idea</description>
		
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		<title>The Best of BBDO Poster</title>
				
		<link>https://pozo.al/The-Best-of-BBDO-Poster</link>

		<pubDate>Tue, 09 Nov 2021 14:48:19 +0000</pubDate>

		<dc:creator>pozo.al</dc:creator>

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	The Best of BBDO Poster is a poster for an internal conference that took place on October 20th of 2017 at the headquarters of BBDO Düsseldorf where the head of planning Gordon Euchler showed us the most iconic and famous ads made by BBDO.

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		<title>Motivational Posters</title>
				
		<link>https://pozo.al/Motivational-Posters</link>

		<pubDate>Mon, 13 May 2019 17:21:22 +0000</pubDate>

		<dc:creator>pozo.al</dc:creator>

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Keeping a healthy work environment can be a complete challenge in creative agencies. That’s why my team tried to develop some motivational posters for ourselves. Hence the result.
	Motivational Posters &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;
Agency: ProximitySelf Initiated Project



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		<title>Homepage</title>
				
		<link>https://pozo.al/Homepage</link>

		<pubDate>Fri, 24 May 2019 19:26:23 +0000</pubDate>

		<dc:creator>pozo.al</dc:creator>

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